Mad River Lodge is a United States based business which complies with applicable laws to protect your personal information. As a data controller, upon consent, we will collect and process your personal information in order to provide you with superior service, analyze your travel and accommodation preferences, and inform you of specials, packages and events. You may withdraw your consent at any time.
Individuals located in the European Union have a right to change, request deletion of, or know the extent of personal information collected by our business. Unless required to do otherwise by law, we will honor requests to update, correct, change, or delete personal data following successful identity verification.
Mad River Lodge has adopted reasonable physical, technical and organizational safeguards which guard against accidental, unauthorized or unlawful destruction, loss, alteration, disclosure, access, use or processing of the personal data in our possession. Customers and visitors will be promptly notified in the event of any known unauthorized access to, or use of personal data.
Collection and Storage of Personal Data
The processing of personal data, such as the name, address, email address, or telephone number of our customers, shall to the best of our knowledge, be in line with the General Data Protection Regulation (GDPR), and in accordance with country-specific data protection regulations.
- We only collect personal data to be able to deliver accommodations in a safe and legal way for both us and the guest and in line with required regulations.
- As we only use personal data for the purposes mentioned in the point above, we assume guest gives consent by a clear affirmative action (entering their own personal data by themselves and confirming the reservation by pressing a button in the system).
- We collect the following personal data: name, address, phone number, email address, and credit card data.
- We never collect personal data for accompanying children under 16.
- We never use personal data for profiling purposes.
- We never sell or use personal data that we have received to a third party.
- Subscriptions to receive email updates will be held indefinitely.
- You may request deletion of your data from our marketing databases by opting out of consent.
- If you wish to update, remove, or add to the information collected by our website or held by our marketing team, you may submit your request on our website or by email to email@example.com.
- Any incident related to a data breach or theft of data is immediately reported to the Privacy Commission.
Customer Access to Data Requests
- If a customer asks for their personal data, we will provide it free of charge.
- We communicate the personal data we store to our customer both through the booking confirmation and in the arrival information. The only exception to this rule is credit card information which we only send encrypted and only upon specific request.
Visiting Our Website
By visiting our website, you consent to the collection and use of your personal data as described herein. If you do not agree with the terms set herein, please do not visit this website. If required by applicable law, we will seek your explicit consent to process personal data collected or volunteered by you. Kindly note that any consent will be entirely voluntary.
Visitors to our website may opt-out of cookies storage at any time and prevent the setting of cookies by means of a setting of the Internet browser used, and may thus permanently deny the setting of cookies.
We operate an email mailing list program used to inform consented subscribers about news, specials, and events. Users subscribe through an online automated process where they give their explicit permission. The subscriber’s personal details are collected, processed, managed and stored in accordance with the regulations named in ‘The policy’ above.
Email marketing messages may contain tracking beacons, tracked clickable links, or similar server technologies in order to track subscriber activity within email marketing messages. Where used, such marketing messages may record a range of subscriber data relating to the customer’s engagement, geographic, and demographics. Through our emails you may unsubscribe or opt-out at any time.
Subscriptions to Newsletters
Our customers are informed regularly by means of a newsletter about offers, specials and events. The customer may only receive our newsletter by (1) having a valid email address and (2) the customer consents to the subscription.
The personal data collected as part of a registration for the newsletter is only used to send our newsletter. There will be no transfer of personal data collected by the newsletter service to third parties. The subscription to our newsletter may be terminated by the customer at any time. The consent to the storage of personal data, which the customer has given, may be canceled at any time. To unsubscribe to our newsletter, a corresponding link is found in each newsletter. It is also possible to unsubscribe from the newsletter at any time by email or in writing.
External Website Links & Third Parties
Although we only look to include quality, safe and relevant external links, users are advised to adopt a policy of caution before clicking any external web links mentioned throughout our website.
We cannot guarantee or verify the contents of any externally linked website despite our best efforts. Visitors to our website should therefore note they click on external links at their own risk and we cannot be held liable for any damages or implications caused by visiting any external links mentioned.
Mad River Lodge
2354 Mill Brook Rd.
Waitsfield, VT 05673